Strategic expansion of NX Filtration’s presence in the Americas and China

To further strengthen its position in the global water markets, NX Filtration, the global provider of breakthrough direct nanofiltration technology for pure and affordable water, has expanded its global sales team with country managers for the Americas and China.

Tony Fuhrman joined NX Filtration as per 1 May 2022 as country manager for the Americas. Tony has extensive experience in water and wastewater treatment technology sectors through his previous roles as Commercial Director and Area Market Director for LG Water Solutions and various key positions at Hydranautics and Suez. Tony will support NX Filtration’s commercial roll-out strategy of its innovative and sustainable direct nanofiltration technology for municipal and industrial applications.

Tony Fuhrman, NX Filtration's new country manager for the Americas, comments: “I am extremely proud to join NX Filtration’s global team with outstanding professional expertise in all aspects of our business. With more than 30 years of experience in water treatment, I am very committed to further drive the roll-out of our unique and breakthrough dNF hollow fiber nanofiltration product into the municipal and industrial markets in North America”.

Shoahua Hu also joined NX Filtration as per 1 May 2022 as country manager for China. He has over 25 years of experience in membranes for water treatment in industrial and municipal markets. In his previous position, Shoahua was Head of Inge (currently part of DuPont Water Solutions) in China. As such, Shoahua was responsible for all commercial activities in China and leading the regional sales team.

Shoahua Hu, NX Filtration's new country manager for China, comments: “Asia, and particularly China, is facing many water related challenges around growing cities and increased industrial activity. In Northern China, water shortage, surface water pollution and hardness are major challenges. In Eastern and Southern China, industrial pollution and micropollutants pose huge challenges for the environment and drinking water quality. NX Filtration’s hollow fiber nanofiltration membranes can address all such challenges based on its unique sustainable and efficient solution.”

Michiel Staatsen, CEO of NX Filtration, comments: “I am very proud to announce both Shoahua Hu and Tony Fuhrman are joining NX Filtration. Both are well respected leaders with a proven track record in some of the largest water markets globally. The conviction of them to dedicate their efforts to our direct nanofiltration technology is a great testament to our accomplishments to date and the potential of our direct nanofiltration technology in global markets ahead of us.”